Blog

From marketing operations best practices to industry insights, the Simple blog delves into all things relating to managing marketing projects, brand assets and technology.

Admation Client Win: ME Bank

After considering a range of marketing project management tools, ME Bank has selected admation as it's preferred software provider. Admation is set to deliver a range of features to ME Bank's marketing team to help improve their project, approval workflow and resource management.

Client Win: News Corp Australia selects admation for its approval workflow management

We're very pleased to announce that News Corp Australia has come on board with admation to streamline their approval workflow.

Wrapping up 2018!

As 2018 wraps up, we hope it's been a productive year for you. Let's take a look at the year in review to see how it stacked up for the marketing and advertising industry.

Client Win - nib selects admation to help manage its marketing approval workflow

Nib, an Australian health insurer, selected admation as its preferred approval workflow software. We're thrilled about this new client relationship and look forward to helping nib streamline its marketing content production.

Youi Insurance selects admation to streamline its marketing projects

Youi Insurance has nominated admation as its preferred marketing project and resource management software. We're very excited about this new relationship and look forward to adding value to Youi's marketing content production.

Managing your Marketing Approval Workflow: The Email Trap

A quick Google search reveals that even a decade ago we were lamenting the daily grind of checking work emails. Fast track to 2018 and workers are spending more time than ever dealing with cluttered inboxes. And while studies have proven that checking emails less regularly alleviates stress, over 60% of marketers are still spending more than three hours a day in email.

Tips on Refining Your Marketing Content Approval Process

This year, marketers plan to ramp up their marketing output to maintain a competitive edge. But even so, the area of content creation remains a challenge for many. According to Curata, one of the top five content marketing challenges for B2B marketers is producing content consistently. The fact that only 30% of marketers believe their content marketing is successful might also say something about their challenges at an operational level.

Marketing Project Management Challenges, Meeting Deadlines and Budgets

There are many challenges that marketers face today: a fiercely competitive marketplace, the pressure of producing memorable content for multiple media channels, and the day-to-day management and execution of marketing projects. If we shine a light on managing creative projects, a common issue that marketers face is deadline delays, a symptom indicative of other issues bubbling away below the surface.

10 Great Benefits of Agency Resource Management Software

While there's many ways to measure an agency's success, dependable and highly productive teams are one its greatest assets. Dropping a resource andunderestimating the work required on any given project can see a team's output drastically impeded. Here are ten great benefits of using agency resource management software for your ad agency.

Effective Resource Management Strategies to Improve Your Bottom Line

Admation wins Great User Experience Award for its Workflow Management Software

Admation just won two major recognitions from a top business software review site, further validating our software's benefits to our clients. FinancesOnline, one of the leading B2B software marketplaces, granted Admation the 2017 Great User Experience and Rising Star Awards. We're privileged to accept these industry accolades, which only drive us further to continuously improve the software.

Archibald/Williams manage increased workload with Admation!

I recently sat down for a coffee with Jo Giles, the Production Manager at Archibald / Williams. Archibald / Williams is a creative ad agency that was using traditional tools to manage it's approval workflow and resources. Jo was handed the job of facilitating the process of selecting and implementing agency project managementsoftware to improve the agency's operations. In search for the right solution, Jo discovered admation. We had a chat about what it was like before and after the implementation of admation.

Risks of not using Resource Management Software

With an already heavy workload, how do I find the time to implement resource management software? If this question has ever crossed your mind, perhaps the more fitting question is this: can your agency or marketing team risk not implementing a resource planning software?

Benefits of implementing a resource management solution?

Resource management solutions offer ad agencies and marketers the tools to manage resources more seamlessly. The software provides users with a centralised, online platform from which they can accurately plan and track all resources for their creative projects. There are multiple benefits to using these kind of solutions but first let's look at some of tell-tale signs that you need to implement an agency management solution or marketing resource management software

Understanding resource management and resource management software.

What is resource management?

Tips to Manage your Brand's Marketing Compliance in 2023

The beginning of 2023 has seen an increased focus on marketing compliance, particularly among brands in the banking, finance, and insurance sectors. Regulators are monitoring these brands closely to ensure they adhere to the rules and regulations. As a result, it is now the responsibility of the marketing team to understand marketing compliance and its impact on their processes, and to ensure compliance in all steps of their marketing campaigns. Failing to do so may result in fines and damage to the brand's reputation. To avoid these consequences, here are some tips to help safeguard your brand against non-compliance.

A guide to evaluating online proofing software (Part II)

If you haven't read Part I of "A guide to evaluating online proofing software" then make sure you go back and do so before reading this post. It covers an essential phase in evaluating online proofing software so it shouldn't be missed. Otherwise stay here while we take a look at the second phase of the evaluation process: selecting the right online proofing software for your business.

A guide to evaluating online proofing software (Part I)

It's one thing to realise you need online proofing software to enhance your team's work performance. It's another to find the right solution that does exactly that. Many businesses have gone in search of approval workflow software and, not fully understanding the selection process, have been burned with the wrong solution. Here's Part I of our guide to evaluating online proofing software to ensure you select the right one for your business.

Benefits of integrating online proofing & project management software

As a standalone solution, online proofing tools offer many great benefits to marketers and ad agencies. Nonetheless, when you're juggling multiple projects at any one time it's a win-win if your online proofing tools are integrated with project management software. Here are some of the great benefits of combining these two handy solutions.

Not sure what you're looking for?

Click here to open our Simple help finder.